Personal finance YouTuber Nisha Shah’s career is inspiring for the youth. Nisha Shah left a six-digit salary job to become a full-time content creator and now earns more than $1 million (more than ₹8 crores) per year.
How Motivated
YouTuber Nisha Shah used to work as an associate director at London-based banker Credit Agricole. She used to get a six-digit salary of $256,000 (about ₹2 crores) there.
YouTuber Nisha Shah told CNBC, “I spent about nine years working in the corporate world when I realized that it was not satisfying me, it was not really challenging me, and it was not intellectually stimulating. I wanted to find a way to help others while also getting paid for it and what I was doing in banking was helping corporations, sovereign governments. ”
She used the law of attraction, which involves making goals and dreams come true, to turn her passion in personal finance into a full-time profession.
Life journey as a YouTuber
Nisha Shah started her journey as a YouTuber in December 2021 and started making videos on personal finance and self-development.
With over a million subscribers on her YouTube channel, Shah now earns 4 times more than her salary. In June 2022, she decided to post videos twice a week and started posting about her daily life as an investment banker, which was well received by the audience.
“It took me 11 months to reach 1,000 subscribers and then two months to reach 100,000, which was interesting,” Nisha told CNBC. She now earns over Rs 8 crore per year by monetising her YouTube videos, selling courses and products, giving corporate talks and partnering with brands.
side hustle or Business
Shah told CNBC that having a job that provides a steady income can help boost the success of your side hustle.
Nisha Shah says to find some side hustle or business along with the day job as it provides some financial security. “It gives you freedom or creativity. It helps you build an emergency fund and it gives you extra cash that you can invest in your side business to make it successful.
